ARLA DAIRY
Live Unprocessed Campaign
The big dairy in the US didn’t like this campaign. In fact, they filed a cease and desist against us.
Mission accomplished.
Mission accomplished.
Team
Brian Lambert (co-CD)
Doug Pedersen (AD)
Ryan Falch (CW)
Editor's Pick, Creativity
SABRE (PR) Awards
PRWeek
Brian Lambert (co-CD)
Doug Pedersen (AD)
Ryan Falch (CW)
Editor's Pick, Creativity
SABRE (PR) Awards
PRWeek
Campaign Teasers:
TV:
OOH/Banners/Print:
Live Unprocessed Film Premier Event:
We showcased the films on the big screen at a celebrity-filled screening.
Social:
Website:
Live Unprocessed Continued:
The Untaste Test:
Social:
It wasn’t all competition and seriousness. We had some good ‘ole stop-motion fun, too!
