ARLA DAIRY
Live Unprocessed Campaign
Big dairy in the US didn’t like this campaign.
In fact, they filed a cease and desist against us.
Mission accomplished.
In fact, they filed a cease and desist against us.
Mission accomplished.
Team
Brian Lambert (co-CD)
Doug Pedersen (AD)
Ryan Falch (CW)
Editor's Pick, Creativity
SABRE (PR) Awards
PRWeek
Brian Lambert (co-CD)
Doug Pedersen (AD)
Ryan Falch (CW)
Editor's Pick, Creativity
SABRE (PR) Awards
PRWeek
Teasers:
TV:
Social:
Website:
OOH/Print:
Live Unprocessed Film Premier Event:
We showcased the films on the big screen at a celebrity-filled screening.
The Untaste Test:
More Social: